With this being the 90th anniversary of Le Mans, it seems appropriate to reflect upon traditions of this long-running icon of a race. In that vein, one of our favorite traditions here is scrutineering held in the city center. On Sunday and Monday, the beginning of race week, each team brings their staff and the cars they intend to enter to the city center for inspection.
More…
On June 22/23, Audi will be competing at the classic 24-hour race at Le Mans for the 15th time. On the 90th anniversary of the world’s most important endurance race, the challenge is particularly great for the brand with the four rings, following the most recent changes in the regulations. More…
Audi seems to be racking up the awards this week though we’re not sure if we’ll catch this particular one on the usual monthly winnings tally out of Ingolstadt. Seems the Illicit Encounters Blog (the UK’s leading married dating site) has reporting that Audi has knocked off BMW as the most likely to be driven by adulterers.
More…
Oscar-winning actor Gwyneth Paltrow descended on Piccadilly in London to attend the launch of the latest Audi – the RS 6 Avant – an estate with supercar performance.
More…
With just one month to go until Goodwood opens the gates to the much-anticipated 20th anniversary Festival of Speed (12-14 July), the rich seam of top motor sport names confirmed to be in action at this summer’s must-attend event now stretches to over 125 stars, past and present.
More…
AutoTrader has published an analysis comparing Audi versus chief German rival BMW in shopper interest. BMW sales still outpace Audi in the important American market though these findings plus AutoTrader’s green and yellow graphic map show that Ingolstadt is clearly closing the gap. More…
The ABT AS4, based upon the Audi A4, sets standards in terms of sportiness, especially in the now available version with the 3 liter six-cylinder engine: “Our new AS4 3.0 TFSI is a roadworthy medium-sized car which guarantees fun. You could steal a trailer full of horses with it – and still take the fast lane“, says Hans-Jürgen Abt, CEO of ABT Sportsline. And the concept works. After all, the ABT AS4 with its V6 is dynamic, agile and on top of almost any situation – be it as the ABT AS4 Avant or the elegant ABT AS4 sedan. The Audi A4 is also of a very assertive and, at the same time, discreet design.
More…
Audi today announced its complete lineup for the 2014 Model Year, including full line pricing and numerous vehicle additions and enhancements.
More…
AUDI HUNGARIA MOTOR Kft. is starting a new chapter in its 20-year history this Wednesday. The CEO of the Volkswagen Group, Prof. Dr. Martin Winterkorn, and the CEO of the Audi Group, Rupert Stadler, have given the official starting signal for series production of the Audi A3 Sedan together with Hungary’s Prime Minister Viktor Orbán. Within two years, Audi constructed a complete production plant complete with press shop, body shop, paint shop and assembly lines, covering floor space of more than two million square meters at its site in Györ. The company invested a total of more than €900 million in infrastructure, buildings and innovative production equipment.
More…
Audi magazine – the official customer publication of Audi of America – was honored by The American Advertising Federation with the prestigious 2013 National Silver ADDY® Award. The ADDY® Awards – the advertising industry’s largest competition, which drew nearly 40,000 entrants this year – recognizes and rewards creative excellence in the art of advertising.
More…
At Design Miami/Basel held from June 11 to 16, Audi will showcase an installation by Tim John: “Home of quattro.” The scenographer will portray milestones from quattro history as silhouettes. And two extraordinary Audi models will take center stage: the new Audi RS6 Avant – unveiled at the Geneva Motor Show in March – and the legendary 1984 Audi Sport quattro. In February 2013, the company with the four rings celebrated a remarkable achievement: the five-millionth Audi with quattro drive rolled off the assembly line.
More…
With the launch of the sporty A3 Sedan late this summer, Audi will enter the world’s largest market segment – the class of compact sedans. The third model in the successful A3 model line impresses with ultra-lightweight excellence, strong and very efficient drivetrains, and a great many high-end infotainment and driver assistance systems. The top-of-the-line version is the S3 Sedan with 221 kW (300 hp).
More…