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Audi R8 Searches Increase 7,780 Per Cent on Following Super Bowl 50 Commercial

by on 8 February 2016 in Audi News

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Kia Optima, Hyundai Genesis and Toyota Prius Among Top Models with Significant Traffic Spikes on IRVINE, Calif., Feb. 8, 2016 — The Audi R8 increased 7,780 percent in new-car searches on following its commercial, the most of any advertised model during Super Bowl 50, according to Kelley Blue Book, the only vehicle valuation and information […] More…

Audi’s ‘The Commander’ Gains Positive Response Before Superbowl Debut

by on 5 February 2016 in Audi News

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Audi is back as a Super Bowl advertiser after sitting out last year, and the brand’s 60-second first-quarter ad titled “The Commander,” is receiving critical acclaim. February 05, 2016 | HERNDON, Virginia — In the spot, a retired astronaut rediscovers his love of life when he gets behind the wheel of the Audi R8 V10 […] More…

Video: Audi Shoots for the Moon with Big Game Spot “The Commander”

by on 3 February 2016 in Video

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60-second spot to air in first quarter of the big game  Feb. 7 “The Commander” to feature the next-generation Audi R8, arriving in U.S. showrooms in Spring 2016 2016 marks return and eighth year for the brand as a big-game advertiser Audi of America returns to the biggest night in football with a 60-second commercial […] More…

Turns out BMW Super Bowl Ad Star Katie Couric Drives an Audi. Oops.

by on 28 January 2015 in Audi Driver Audi News

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Maybe it’s the recent bad press for the NFL or maybe it’s just a change after years of going with the same play, but Audi made Super Bowl news this year by sitting out the opportunity to run a commercial during the big game. Turns out BMW has decided to follow that strategy instead, running an ad for the i3 starring former Today Show hosts Katie Couric and Bryant Gumbel. None of that was really newsworthy on these pages, that is until Couric went on the Today show in order to talk about the commercial… and her Audi. More…

Audi Sits Out of Super Bowl XLIX

by on 19 January 2015 in Audi News

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While millions of viewers, hundreds of advertising agencies, and quite a few familiar companies will be flocking towards this year’s Super Bowl, Audi will not be one of them. We recently noticed a list of advertisers compiled by AdAge that notably didn’t include Audi. After a call to their headquarters, we were told they wouldn’t take part this year after not missing a game since 2008.

The OTHER Super Bowl Commercial Starring a Dog and an Audi… and a Clydesdale

by on 2 February 2014 in Industry News

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Football fans or not, we’ve no doubt many of our American readers are prepping for Super Bowl festivities this evening. Of course the main news for Audi enthusiasts is the commercial for the new A3 dubbed “Doberhuahua”, though a reader has dropped us a not tipping us off to a second commercial starring an Audi and a dog.

Audi Reveals Super Bowl XLVIII Commercial: Doberhuahua

by on 29 January 2014 in Video

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For this year’s Big Game, Audi has conceived a never-before-seen creature to show the frightening consequences of bringing compromise into the world. The commercial highlights the all-new Audi A3 and celebrates the uncompromised spirit that led to the A3’s unrivaled technology and performance. Watch the spot to see why the most exceptionally-engineered vehicles never come from compromise.

New Super Bowl Ad Teaser Takes on Dog Show Theme

by on 21 January 2014 in Video

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Audi has released its second round of teasing ahead of its upcoming ad that will run during Super Bowl XLVIII. And while the first few shorts took on the saving yourself sex theme, this one goes in a decidedly different direction.

Are You Saving Yourself? Audi Teases Upcoming Super Bowl Commercial for New A3 Sedan.

by on 27 December 2013 in Audi News

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Audi has begun the big tease ahead of this year’s Super Bowl commercial. The team from Audi of America has already confirmed that the spot will focus on the new A3 sedan due out this spring, and that becomes even more obvious when you watch the several teaser clips below.

Audi to Advertise in Super Bowl XLVIII with Spot for the All-New A3

by on 14 December 2013 in Audi News

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Audi of America today announced its return to the Super Bowl with a :60 spot featuring the all-new Audi A3. The seventh consecutive Super Bowl ad for the brand will air during the big game on February 2, 2014, in the first in-game break after the 3rd quarter kick-off, in the final position of the advertising break.

#4at4: Four Tracks Worth Blasting in Your Audi

by on 30 January 2013 in Audi News

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With the rollout of Audi’s latest Super Bowl Commercial ‘Prom: Worth It’, we’ve decided to give just a bit of a Super Bowl theme to our #4at4 post today… to the tune of 50%. If you’ve watched the spot (via the link above for those who haven’t), then you likely found the song in the […] More…

Audi Super Bowl Ad “Prom: Worth It” Revealed

by on 30 January 2013 in Miscellaneous Features

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When it comes to automotive advertising during the Super Bowl, Audi is a bit of a veteran. The brand came on strong several years ago when it cut the “head” off a Rolls Royce in an attention-grabbing spot about the R8. Over the years since then it’s continued the strategy as other car companies have […] More…