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Video: Audi A4 STW Attacks Hillclimb Course

by on 6 May 2016 in Video

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We like hillclimbs.  It’s a very straightforward form of motorsport- start at this point, finish at that one, and experience a change in altitude somewhere in between.  We also like that recently, Europeans have been repurposing ex-BTCC, DTM and other spec-series cars for the discipline, meaning that the cars we’ve loved in years past now […] More…

Video: Before There Was Truth in 24, There Was King of the Hill with Bobby Unser

by on 5 May 2016 in Video

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In 2008, Audi’s first Truth in 24 made the brand’s World Endurance Championship efforts into something of an overnight celebrity, bringing drivers, team engineers and crew members into the living rooms of millions for the first time.  But 22 years before Truth in 24 was released, King of the Hill with Bobby Unser documented the […] More…

Video: Audi TT RS Tested to its Limit and Beyond at the Nurburgring

by on 15 April 2016 in Video

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Springtime at the Nürburgring means only one thing- manufacturer test days.  Carmakers from around the globe have flooded to the German countryside to test their upcoming models, and Audi is no different.  The other day, we first saw the yet-to-be-shown RS 4 being driven in anger, but to be honest, we were slightly more interested […] More…

Video: Audi’s Upcoming RS 4 and TT RS Testing on the Nurburgring

by on 13 April 2016 in Video

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We’ve been seeing quite a few camouflaged Audis roaming around the Rhineland this week, so it was only a matter of time until one of them was caught lapping the famous Nürburgring Nordschleife.  Late last night, a tip came in from Car Spy News that they’d seen the upcoming RS 4 doing just that, capturing […] More…

#ThrowbackThursday: The Backstory of Truth in 24

by on 31 March 2016 in Video

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With the 2016 FIA World Endurance Championship rapidly approaching, we figured it would be a good time to look back at what arguably made Audi Sport’s WEC effort universally loved and respected- Audi and NFL Film’s “Truth in 24.” The brainchild of Audi of America’s then Chief Marketing Officer and current CEO Scott Keogh, and […] More…

Video: John Hindhaugh Drives an Uncomfortable Tom Kristensen Around Sebring

by on 30 March 2016 in Video

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John Hindhaugh is unquestionably at the top of his game in the announcing booth as the voice of endurance motorsports, and Tom Kristensen, while currently serving as an Audi brand ambassador instead, could certainly still compete at the top level.  But with Hindhaugh behind the wheel and Kristensen mic’d up, the results are a bit different.  […] More…

Video: New Audi R8 V10 Spyder Drops its Top

by on 29 March 2016 in Video

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The all-new Audi R8 V10 Spyder has been official for just about a week now, so it was only a matter of time until a hype video made its way online.  Produced by and posted to YouTube by Audi Germany, the all-to-brief 47 second clip shows the car blasting around closed roads with incredible backdrops.  The […] More…

Video: 960 WHP Audi A4 Claims to Be the World’s Fastest on Ice

by on 16 March 2016 in Video

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The description of “World’s Fastest” or “Quickest” seems to get thrown around quite often in the car world, with a new record of some sort being set almost daily.  It can certainly be seen as white noise to some, but when there is video and it involves an Audi, our ears never fail to perk […] More…

Speedhunters Profiles 1000hp Potter and Rich Audi R8 V10

by on 15 March 2016 in Aftermarket & Tuner News

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For some, Audi’s nearly 550hp R8 V10 Plus simply isn’t enough.  Fortunately with what they’re calling the ‘MC8′ (not to be confused with Detroit protopunk band MC5), British tuner Potter and Rich has taken up the call, adding a supercharger and supporting modifications, raising output to just over 1000hp.  For good measure, they’ve also fitted carbon fiber […] More…

Video: ABT Sportsline Teases Optimized R8 and Q7 Ahead of Geneva Motor Show

by on 19 February 2016 in Aftermarket & Tuner News

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Geneva season is always a special time of year, as something significant seems to be revealed or at least teased each and every day.  The latest of these teasers comes from ABT Sportsline, showing off what appears to be an R8 and a Q7 under covers.  So far as we can tell, the R8 has […] More…

Video: Audi Details quattro with ultra technology

by on 18 February 2016 in Audi News

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For the new allroad, Audi has unveiled a new form of quattro with what they’re calling ‘ultra technology’, capable of uncoupling the rear driveline in the name of efficiency.  Through use of a multi-plate clutch and networked system of sensors, the new unit constantly monitors road conditions to determine the amount of power going to […] More…

Video: Audi Teases the New Q

by on 16 February 2016 in Audi News

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I’m not sure who exactly invented the 15-second teaser clip, but clearly they had sociopathic tendencies.  The latest proof of this comes by way of yet another extremely brief clip, shot from a drone high above Audi’s ‘new Q’ driving down a dirt road.  What can we tell from this, exactly?  To be honest, not […] More…