For Audi enthusiasts

project oe a3 series index photo


Taking an OEM+ approach to the customization and upgrading of an Audi A3 2.0 TFSI quattro sedan.

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project oe a3 280x160 photo Project OE A3: Introduction

There’s no doubt that the new A3 sedan is Audi’s smallest when it comes to North American offerings, yet it looms hugely on the radar of enthusiasts lamenting the long-gone days of the B5 A4/S4 or simply looking for a first step into the Audi brand. As a result, we’re launching our second of three project car series based on the Typ 8V platform. More…

wheels and tires header 280x160 photo Project OE A3: Suspension, Wheels & Tires

The thing about starting with a somewhat basic car like our silver Audi A3 is that visual changes have so much more of an effect. Upgrading wheels and suspension on an Audi S or RS model and you’ll make a change. Make the same upgrades to a run-of-the-mill A-car and, well, you trigger a revolution. […] More…

0e a3 cover 280x160 photo Project OE A3: Factory Carbon Fiber

Carbon fiber as aesthetic improvement is a common theme at the highest level of the Audi brand. There are whole styling packages for cars like the R8, RS 6 and RS 7. So why not cars like the A3 and S3 sedan? Turns out Audi Accessories (Audi Original Zubehor to those of you in Europe) has the answer to that question. More…

project oea3 winter tires header 280x160 photo Project OE A3: VMR Wheels & Michelin Pilot Alpin Winter Tires

Winter tires. If you live in a snowy climate and you haven’t made the investment then you’re missing out. If you have, you’ll likely never go back. Chalk us up to the latter, never really having much of a problem with all-season tires until we ponied up and got a set of winters. The game […] More…

project oe a3 apr 280x160 photo Project OE A3: APR Stage 1 ECU Tune

“There’s no replacement for displacement.” Once a truism of automotive performance, the modern era of turbocharging and direct injection have rendered that statement more of an untruism. Take, for example, Audi’s 2.0 TFSI engine like the one in our A3 2.0 TFSI. No, it may not be as powerful as 5.2 FSI of an Audi […] More…